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Marketing for last-minute Christmas shopping

Christmas is almost here, which means there will be a huge flurry of Christmas shoppers spending the last weekends before the holiday doing the rest of their shopping.


Christmas is almost here, which means there will be a huge flurry of Christmas shoppers spending the last weekends before the holiday doing the rest of their shopping. Last-minute Christmas shopping is what makes up a good portion of Christmas sales, which means you can make a lot of your profits in the next couple of weeks. Here are a few ways to boost your holiday sales this year:

Two-day shipping

A huge advantage that Amazon has over the competition is the free two-day shipping on items purchased online. This means people can put off their last few Christmas items until the weekend before Christmas, order online from the convenience of their own home, and still get the gifts before Christmas arrives. By promising for gifts to arrive before Christmas in your shipping terms or by offering inexpensive two-day shipping, you can beat the competition and bring in more of those last-minute Christmas shopping experts.

Online blogs and social media

When trying to decide what to purchase for friends and family, there is nothing like a trusted review to make up your mind. People in today’s world have the ability to quickly and easily get information online from trusted friends through social media and blogs. Take advantage of these marketing tools as much as possible. If you are using pay per call advertising, then you only have to pay for quality leads who call in and ask for more information about your business. That means your affiliate marketers will be using blogs and social media to promote your product or service, which will in-turn bring in a lot of those last minute Christmas shopping people who need a quick gift.

SEO matters

According to the Business Review, SEO will make a big impact on the people who are visiting your site during the holidays. By adjusting your keywords for the holidays, you will be able to boost sales by bringing more customers to your website. Research the best keywords for your business along with what people may be searching during the holidays to find businesses like yours. Then use these keywords to your advantage.

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Source: businessrevieweurope.eu/marketing/331/How-to-Maximise-Digital-Marketing-Success-this-Christmas

Tags: marketing, christmas marketing, christmas shopping, last-minute christmas shopping, last minute shopping, last minute christmas shopping, marketing last minute shopping